Supply Chain Management Practices Influencing Organizational Performance: A Study of Consumer Goods Industry in Pakistan

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Saima Naseer

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Abstract

This study was carried out to determine relationship between supply chain management practices and organizational performance in two private sectors of Pakistan. Main objective of this research article is that how the consumer goods industry can adopt supply chain management practices to improve performance at large scale The research design involved a cross sectional survey of two large manufacturing companies in Lahore, Pakistan. Data was collected using a questionnaire that was adopted. Regression analysis was used to analyze the effect of supply chain management practices and organizational performance among two large manufacturing firms in Pakistan. The findings are presented in tables. It is clear that there is a significant relationship between supply chain management practices and organizational performance explained by the three independent variables strategic supplier partnership, customer relationship and lean practices. The researcher has also recommended that future research to expand on the domain of SCM practices by considering additional dimensions and also seek to utilize multiple respondents to enhance research findings.


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